In today’s volatile environment, organizations can no longer ensure success by relying on the old ways of doing business. Enter the rapid rise of the indirect sales channel. Many businesses are augmenting revenue from their sales teams through key partnerships. 

This eBook examines how 100 channel sales and partner management professionals are dealing with macroeconomic headwinds, hybrid/remote work and shifting buyer expectations, and explores how these trends are affecting:

• Sourcing, signing and onboarding channel partners

• Obtaining sign-offs on key partner sales agreements

• Satisfaction with current partner agreement processes

• New avenues of partner engagement and channel revenue opportunities