Why Sales Forecasts Are Failing (And How to Fix Them with Better Agreement Data)

Summary•3 min read

Sales leaders struggle with inaccurate forecasts due to outdated, siloed contract data. Learn how Docusign CLM and Navigator give teams real-time visibility into agreements, reduce manual errors, and drive predictable revenue growth.

The Agreement Trap is Undermining Your Sales Forecasts

Sales leaders need accurate forecasts to plan resources and hit revenue targets. But too often, they’re caught in 'The Agreement Trap'—where unreliable contract data, lack of visibility into renewals, and manual processes create forecasting blind spots.

A recent Demand Gen Report found only 45% of sales leaders and sellers have high confidence in their organisation’s sales forecasting accuracy. Without clear insights into upcoming renewals and contract commitments, forecasting becomes a guessing game. Sales leaders need accurate forecasts to plan resources and hit revenue targets. But too often, they’re working with outdated, incomplete, or inaccurate data. Without clear visibility into upcoming renewals and contract commitments, forecasting becomes a guessing game.

Data-Driven Sales with Intelligent Agreement Management

Docusign helps sales teams improve forecasting by providing real-time visibility into agreements. With Docusign Navigator and CLM, you can:

Track renewal dates and contract values to predict future revenue with confidence.
Eliminate manual data entry errors with automated contract generation.
Improve collaboration between finance and sales teams for more aligned planning.

Docusign CLM’s agreement analytics enables sales teams to extract insights from historical contracts, helping them better anticipate renewal cycles and understand contract dependencies. According to Salesforce’s State of Sales Report, only 35% of sales professionals completely trust the accuracy of their data.

More Predictable Revenue

If your team is struggling to predict revenue accurately, it’s time to leverage the power of digital agreements. By ensuring agreements are digital, automated, and integrated with CRM systems, sales teams can make data-driven decisions that drive predictable growth.

By addressing these key sales pain points—slow contracts, inaccurate forecasts, excessive admin, and high turnover—your team can unlock greater efficiency and drive revenue growth.