Customer Experience Drives E-Signature Adoption
From "Customer Experience Drives E-Signature Adoption": "Now customers want e-signatures. In the past, business process pros missed the boat on e-signatures. They knew the technology was important, but didn't consider its role in improving the customer experience. Reducing the time and hassle to open an account, acquire new products, and create a "wow" factor when doing business are now prime considerations for including e-signatures in business process redesign." "Modernization, mobility, and demographics are pushing e-signature adoption. In 2011, mobile support is largely a clumsy add-on to the customer experience. But by 2020, many processes will start from a mobile device and organizations are designing e-signatures into these processes. (see endnote 1) Banks, for example, have a clear focus."