Telatron Marketing Group, Inc. Success Story
BACKGROUND Telatron Marketing Group, Inc. is a nationally recognized provider of customer relationship management services, specializing in a highly professional approach to direct marketing and customer care.
CHALLENGE Every year between May and June student loan consolidations spike in anticipation of July interest rate increases. Many large banks turn to Telatron’s call center for help during this critical time, but the company could not effectively manage the high volume of fax and paper loan applications. They struggled with high processing costs, delays due to customer errors, and ultimately lost business. Telatron needed an e-signature solution that could meet comprehensive technical and legal requirements and be easily integrated with their existing software.
SOLUTION Telatron chose DocuSign Embedded e-signature service, which their internal IT staff was able to integrate into the company’s call center application in less than two weeks. After three weeks, the solution was production ready, and Telatron eliminated inbound paper processing. Now when a call center representative generates and emails a loan package, a completed document that includes the customer’s legally binding electronic signature comes back quickly and easily.
RESULTS By integrating DocuSign service, Telatron did away with signing errors and shortened loan process turnaround time from five days or more to less than an hour. They also improved their bottom line transaction return rate from 20% to an estimated 65% by making the process easier for applicants. Plus, Telatron now enjoys a faster cash flow cycle because they can get paid as soon as they transmit a loan.
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