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Top Electronic Signature Clients Counsel DocuSign

Posted October 22, 2007

im7Recently we invited a group of our most influential customers to become members of DocuSign's Executive Customer Council (ECC). The ECC is our top customer advisory group. They have a pivotal role advising us on our product roadmap and product strategy. We want to make sure that the new products and services we are considering developing offer a very high likelihood of helping customers meet or exceed their business goals.

That is where the ECC comes in - they are objective and smart. They know first hand how DocuSign electronic signatures have changed and even transformed business processes inside and outside their companies. They help us calibrate and optimize our product plans accordingly.

We met with this group in Seattle, where DocuSign is headquartered. This was DocuSign's inaugural Executive Customer Council meeting. We were excited and gratified that we had such a high acceptance rate by the customers we invited - an unprecedented acceptance rate for those of us who have been a part of similar strategy level customer groups at other companies.

That told us a lot about how much DocuSign's electronic signatures are changing business processes and helping customers exceed their business goals. How hungry savvy customers are to hear the latest thinking about what could or should come next from DocuSign. It also told us a lot about how rapidly, beyond our own 2007 growth numbers, electronic signatures are growing as an industry.

The success and role of the ECC means that we are going to make this a twice yearly event. We'll expand the size of the group significantly to reflect our growth. Which means we are going to need a bigger venue than the large downtown Seattle hotel where we hosted this year's event. Our growth over the past year also means that we will start a DocuSign users group. Our users group will meet in parallel with the ECC twice yearly.

And since the weather in Seattle was turning towards fall and winter when we met with our ECC a couple of weeks ago, many of us - including our ECC members -are voting for an “away game” for the spring ECC, someplace we can climb out of fleece and Gore-Tex. Returning to Seattle during the beautiful summer months inherent when we meet with DocuSign's ECC for the second time in 2008.

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