Cash in on the Demand for eSignature Services With the DocuSign Affiliate Program

Today's a big day - we're announcing the launch of the DocuSign Affiliate Program to enable online businesses to share the benefits of the DocuSign Electronic Signature Services with their online clients and visitors. We've extended our reach and shattered expectations with more than 500 affiliate partners joining in the first week of launch.

The DocuSign Affiliate Partner Program complements our current online marketing initiatives. Affiliate Partners receive a commission for generating a qualifying click-through transaction, such as a lead or subscription with DocuSign.

More than 500 new DocuSign affiliates joined within the first week with hundreds more applying daily, surpassing our 90-day goal in just a few days. Publishers interested in becoming an Affiliate can learn more on the DocuSign Web site.

The DocuSign Affiliate Partner Program is a three-tiered program consisting of:

• Program management
• Network management
• Affiliate optimization

eAccountableOPM, a leading online services and consulting firm, provides overall program management and account tracking. eAccountableOPM will also provide strategies to recruit, activate and retain affiliate network partners.

Commission Junction (CJ), a global leader in online advertising channels of affiliate marketing and managed search, drives relationships with online publishers. CJ will manage the ramp up, outreach and recruitment of publishers for the DocuSign Affiliate Program, and will also manage the affiliate network.

To join the CJ network, publishers complete a simple online application. Upon acceptance, publishers have access to DocuSign links which can include:

• Online banners
• Textual links
• Product links
• Other advanced link types, such as search boxes

Publishers can immediately begin sharing and displaying DocuSign online advertisements on their Web sites. Publishers and advertisers can also join the CJ Marketplace, a sophisticated, Web-based interface to access information, analyze results and manage programs for success in real time. CJ also provides resources for publishers through CJU Online, dedicated to pay-for-performance marketing and techniques. There is no fee to create a CJ account or join the CJ Marketplace.

We are extremely excited about working with DocuSign and its performance and affiliate marketing efforts. The Commission Junction affiliate network was our first choice as they have the size and reach to ensure the program's ramp-up speed and success. As the DocuSign Affiliate Program manager, we see this offering as a strong opportunity in the Small Business and B2B category that is rapidly developing within the performance marketing arena. - Durk Price, president of eAccountableOPM

Imwave Inc., a leading performance online marketing agency, is the first contracted affiliate in the program. Imwave has a strong established network of publishers and will kick-off the DocuSign Affiliate Program by leveraging existing relationships to drive traffic. This performance-based marketing agency will accelerate program growth and will help ensure long-term sustainability.

We started working with DocuSign when the concept of launching an affiliate program for its business was first conceived. We're excited to see that the program launched. - Adam Viener, founder and chairman of Imwave, Inc.

Our market director, Dave Thorpe, shares his thoughts on the DocuSign Affiliate Partner Program:

The synergy of these companies is amazing—we're invigorated by the energy, intelligence and enthusiasm of these program partners. DocuSign has helped accelerate business for thousands of professionals already, and we're excited to spread the news. The DocuSign Affiliate Partner Program is a great vehicle for publishers to promote and share the benefits of DocuSign, while generating revenue.

The DocuSign Affiliate Program is one of three comprehensive programs available under the DocuSign Partner Program umbrella. We also offer a program for Strategic Partners and another for Referral Partners. Our Strategic Partners offer clients a technology solution integrated with the DocuSign eSignature service. Referral Partners direct clients to DocuSign when performing consultation services to improve business processes. The Affiliate Partner Program rounds out the DocuSign Partner Program offerings by extending DocuSign eSignature services through qualifying online publishers.